The Pause Ad appears as a large, static display format on the screen as soon as a programme is interrupted. It remains visible for the entire duration of the pause until playback continues, guaranteeing maximum visibility for your brand. This type of advertising is also suitable for integrating QR codes or other calls to action.

The Fast Forward Ad is displayed when viewers fast-forward through an ad break on replay TV. This is a spot of up to 75 seconds that can’t be skipped. This ensures that your brand remains present, even if traditional advertising is bypassed. Billing only occurs if 100% of the ad is played.