SRF 1 is the first TV channel from the German-speaking Swiss enterprise unit of SRG SSR and the most-watched channel among the German-speaking Swiss population.
SRF 1’s audience feels at home with its high-quality, identity-shaping full-length programme and its unmistakable connection to Switzerland. The range of information and entertainment shows, reporting and magazines, mostly produced in-house, as well as a comprehensive range of current series and feature films from Germany and abroad, offers an appealing programme for all target groups.
SRF 1 conveys Swissness, affinity and the highest level of credibility, and is essential for expanding the reach of your TV campaign in German-speaking Switzerland.
- Net reach: 1'703'800
- Market share: 19.4%
Source: Mediapulse TV Data (Instar Analytics), CH-D, 3+ years, with guests, 2025 full year, Mon - Sun, 24h, AvRch(000) and Share-%, all platforms, overnight +7
